Sharing Success

Thank you for taking the time to read our inaugural edition of La Trattoria. This is the first issue of a bi-monthly newsletter whose sole purpose is to provide you with up-to-date information you can put right to work in improving your business!

La Trattoria’s content is tailored specifically for the Independent owners of an Italian restaurant or pizzeria and is not for chain type operators. We believe the name La Trattoria is especially appropriate since typical Italian trattoria’s are family businesses with the same Independent values of quality, service, and honesty that Stanislaus has shared with our many valued customers.

Our reason for publishing La Trattoria is simple. Stanislaus has been committed to producing premium quality tomato products for quality-conscious Independent restauranteurs since 1942. Since our only business is serving Independents, our long-term success very much depends upon your long-term success!

And presently, we both face a growing threat from large food service chains.

You and I know that superior food quality is your best competitive tool against the chains, but we have been thinking of other ways to help you in the ongoing battle for customers. I believe one way to do that is to provide a regular forum for Independents to share ideas that work! I believe that you will find something useful in every issue of La Trattoria that you can profit from! It may be a marketing idea, a tip, a new way to de something, or examples of real-life solutions discovered by peers successfully meeting challenges similar to your own A key part of La Trattoria’s success as your forum depends on you and other Independent operators sharing your successful ideas/solutions to problems with fellow Independents. After all, none of us has to re-invent the wheel!

So that you recognize how important we believe your input truly is, we will forward $100 in cash as a prize for each and every problem solving business building idea or experience you send in that we publish. We will pay a $25 cash prize for each and every Key Question that you send in and we publish

I look forward to hearing from you and invite you to let us know how we’re doing and what subjects you would like to see addressed in La Trattoria!